Bookstores like Waldenbooks which display comics in a comics rack always tend to catch my attention. And, more so than the comics store, where I generally go in knowing what I want to look at and possibly buy, it's the place where I'd do my impulse comics buying (and by that I actually do mean Impulse -- which I'll buy from time to time).
Places like K-Mart, which just tosses them in a wall rack, and Barnes & Noble (which I have seen carry Dark Horse comics on occasion but never a DC, Marvel, etc.), who mixes them in with the magazines, the comics get ruined, and I tend to not even look at them.
And, ya' know, something like that does change the attitude of a consumer. Think about it: I see some comics on a rack, I think, Oh, what mighty nice comics! I think I will buy one! (yes, I always think like Homer Simpson). I pick up one or two and then grab some books along the way.
If I'm pissed off because the comic I was gonna grab ends up having the back cover folded in half because no one takes care of the section, I'll probably be in a different mood won't I? Amd. thus, not buy as much.
Am I rambling?
Anyway, it's a theory. Later.
--Keith Planit www.PlanitReality.com