Well I posted this reply a sec ago, but it seems to have disappeared into the ether (which means it will probably double-post once I've clicked "Submit".)
Retailing for $3.50, Marvel will donate the wholesale proceeds ($3.00 per book) to the Widow’s and Children’s Fund of the New York Police Department, the Widow’s and Children’s Fund of the New York Fire Department, and the American Red Cross. Retailers have been urged by Marvel Enterprises to waive their 50-cent commission on each book sold and donate it toward disaster relief as well. Diamond Comics Distributors is soliciting and distributing Heroes free of charge, and American Color Graphics and Quebecor have agreed to print the books at no cost. The original art for Heroes will be auctioned off at a later date, with the proceeds going to the aforementioned charities.
Sr. Editor The Trades
: Entertainment industry analysis since 1997