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#599730 - 07/20/12 04:41 PM Re: Tragedy at movie premiere [Re: Joe Lee]
Lawson Offline
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Registered: 11/11/02
Posts: 11978
Loc: Lexington, Ky.
Warner Bros. yanks TV spots for 'TDKR'
Studio in crisis-management mode in wake of deadly shootings

Warner Bros. has yanked its TV and radio spots for "The Dark Knight Rises" in the aftermath of Friday's shooting rampage at a midnight screening of the pic in Aurora, Colo.

Multiple sources at two broadcast nets confirm the studio has asked to pull "TDKR" spots that had been set to run this weekend. In at least some cases, those spots will be replaced by blurbs for other Warner Bros. or Time Warner fare.

The extraordinary move comes as the studio undergoes a crisis-driven reevaluation of its marketing campaign for the Christopher Nolan Batman pic in the wake of the mass shooting that left 12 dead and more than 70 wounded. The decision to pull millions of dollars worth of spots on the pic's opening weekend is a vivid illustration of how significant an impact the mass shooting will have on the tentpole that had been the cornerstone of Warner Bros.' summer movie sked.

Sources said WB had asked to pull the spots at least for the next few days and is expected to be in touch with its media partners in the coming days about its long-term plans. TV and radio promotion for the pic, naturally, would be heaviest during its opening weekend.

Warner Bros. could not immediately be reached for comment. News of WB pulling "TDKR" TV spots was first reported by the Los Angeles Times.

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#599731 - 07/20/12 04:43 PM Re: Tragedy at movie premiere [Re: Joe Lee]
shjonescrk Offline
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Registered: 10/31/03
Posts: 1351
Loc: Airdrie, Scotland
What do you reckon what they will blame for this all happening? A psycho who had easy access to guns or Batman and left wing, liberal comics and movies?

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#599732 - 07/20/12 04:57 PM Re: Tragedy at movie premiere [Re: shjonescrk]
Lawson Offline
Member

Registered: 11/11/02
Posts: 11978
Loc: Lexington, Ky.
Former FBI profiler Clint Van Zandt, appearing on MSNBC with Chuck Todd, speculates: "Is this simply the terrible, terrible collision between some dark Trekkie-like person's fantasy world and reality?"

Asshole! That is unforgivable.

The proper term is "Trekker."

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#599733 - 07/20/12 05:26 PM Re: Tragedy at movie premiere [Re: Lawson]
Charles Reece Offline
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Registered: 08/18/99
Posts: 10013
Loc: us of fuckin' a
If we had more guys willing to fight crime, this kind of tragedy wouldn't occur. All those jocks who didn't make the college team should don a mask and kick some ass. The Dark Knight Rises demonstrates that the cops can't do it alone. We need vigilantes.
_________________________
The Gospel, wherein much Truth is written.

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#599734 - 07/20/12 05:36 PM Re: Tragedy at movie premiere [Re: shjonescrk]
MightyQuin Offline
Member

Registered: 01/26/02
Posts: 1069
Loc: Tallahassee,FL
Originally Posted By: shjonescrk
What do you reckon what they will blame for this all happening? A psycho who had easy access to guns or Batman and left wing, liberal comics and movies?


Colorado supports the death penalty which seems appropriate in this case. Holmes would have passed any background check though, his record being almost completely clean. It's unfortunate but, this has already been tagged as 'The Batman Massacre' in media and some minds and Holmes telling the cops who arrested him that he was the Joker makes an indelible connection with the DC character.

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#599735 - 07/20/12 05:53 PM Re: Tragedy at movie premiere [Re: MightyQuin]
Allen Montgomery Offline
Member

Registered: 05/08/00
Posts: 7070
Yeah, because Batman is the real victim here.
_________________________
"The trouble with being a ghost writer or artist is that you must remain anonymous without credit.
If one wants the credit, one has to cease being a ghost and become a leader or innovator."
Bob Kane

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#599737 - 07/20/12 07:11 PM Re: Tragedy at movie premiere [Re: Allen Montgomery]
MightyQuin Offline
Member

Registered: 01/26/02
Posts: 1069
Loc: Tallahassee,FL
No, I didn't mean that. If anything, the mental association of a comics character with this tragedy draws focus away from the victims, but really it's just extraneous.

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#599745 - 07/21/12 01:08 PM Re: Tragedy at movie premiere [Re: MightyQuin]
Allen Montgomery Offline
Member

Registered: 05/08/00
Posts: 7070
I agree that the negative associative effect this may have on DC, Time-Warner and Batman is extraneous, but if this "joker's" actions bring about the discussion of why and how the adventures of a sociopathic vigilante became the fodder of children's entertainment, I believe that's a discussion worth having.
_________________________
"The trouble with being a ghost writer or artist is that you must remain anonymous without credit.
If one wants the credit, one has to cease being a ghost and become a leader or innovator."
Bob Kane

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#599746 - 07/21/12 01:21 PM Re: Tragedy at movie premiere [Re: Joe Lee]
jackdaw Offline
Member

Registered: 07/26/05
Posts: 514
If incidents like this don't make people in US think seriously about altering gun control laws, then what on earth would??

On balance... it might be right to keep present arrangements (similar incidents do occur in countries with far stricter controls after all).... but I'm amazed that general US attitude seems to be "gun lobby is so powerful that nothing can be done".

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#599747 - 07/21/12 03:26 PM Re: Tragedy at movie premiere [Re: jackdaw]
MightyQuin Offline
Member

Registered: 01/26/02
Posts: 1069
Loc: Tallahassee,FL
This event will certainly bring the issue of gun control to the forefront once some of the shock of the tragedy wears off. What will happen then, I sure don't know. It probably seems reasonable to most of this board's posters that regular citizens don't need access to semi automatic weapons or tear gas grenades. There are many areas in the U.S. where that is not the predominant opinion though.

So, while I'd like to think more stringent gun control comes out of this, and just maybe it will, this is also an election year and sometimes that means the status quo rules.

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