SDCC ’17: Amazon Prime Video’s Tick Takeover Offers Thrilling Superhero Adventure At SDCC
by Erik Amaya
There are plenty of off-campus activations to enjoy at Comic-Con International: San Diego. But only one features The Tick‘s brand of superhero antics. And fans of The City’s number one crime fighter can help him at at The Tick Takeover during Comic-Con.
Divided into three stations, The Tick Takeover invites those in the area to get familiar with the upcoming Amazon Prime series. In the first station, the Amazon Prime Member Lounge, one can watch the series pilot and cool off a in fan-filled environment. Guests will also receive RFID enabled wristbans to win badges and swag by answering trivia questions. The gear on hand is pretty cool: a Tick bag complete with baseball cap and more.
At the second station, you can customize a Tick T-shirt to your favorite antennae mood and saying. And while you’re there, you can control an 20ft animatronic replica of the Tick’s head, by switching levers marked as the Tick’s various “emotions.”
The third is a challenge-based scavenger hunt. Now fully a citizen of The City, visitors are asked to help Arthur and The Tick take down a group of evil-doers and prove that they too can be heroes.
Set up not unlike an escape room, the experience takes place in four locations that will be essential to the series’ storyline — Goat’s Deli, Arthur’s Apartment, The Warehouse, and The City Police Station. Using the wristbans to scan in clues, visitors are encouraged to scour each of the rooms for clues. I’m not sure I got the swing of it as some ask trivia questions and others ask you to confirm the clue in your inventory.
But even if I did poorly in collecting, I was given a pretty sweet title in at the police station:
The Tick Takeover is open to the public through Saturday, July 22nd from 9:00 am until 6:00 pm, and Sunday, July 23rd from 9:00 am until 5:00 pm at the MLK Promenade (corner of 1st and J street). The Tick, meanwhile, comes to Amazon Prime on August 25th.