Vault Offer Fans Comics Online For Whatever They Want To Pay This Holiday Season
by Olly MacNamee
Vault Comics are ringing in the Holiday season with a pay-what-you-want sale on their digital store with 50% of sales shared out between three charities National Alliance on Mental Illness, Family Promise, or Room to Read.
But why now? Here’s Vault Comics’ CEO and Publisher, Damian Wassel to explain:
There are three seemingly unrelated problems that come up again and again in conversation at the Vault offices. First, there is the problem of how to make comics cheaper and easier to purchase. Second, the problem of how to do more good with the books we make at Vault. Third, how to address rampant comics piracy. The other day, we had a simple idea that seemed like it could help with all three problems: Sell digital copies of our books directly to our fans, with no account sign ups, and no fussy DRM. Offer them for whatever the customer wants to pay. And give half the money away. Anyone can afford them. Anyone can buy them, anywhere in the world. And every purchase does real good.
The pay-what-you-want sale is live now, and will run until 11:59 PM on January 1st. Check out the range of titles available here now. But, as it’s a program supporting three notable not-for-profit charities, I’m sure fans will be fair in what they give. Especially with such titles as Fearscape, Cult Classics and Friendo on offer.